¡Viva el Arte de Santa Bárbara! brings people together to share the rich cultural heritage of Latin America, serving more than 15,000 students and community members each year throughout Santa Barbara County.

Viva builds bridges through live performance, shared experience and joyful, personal discovery. Created in 2006 out of a commitment to arts access for all, Viva works with dozens of local partners to present high-quality touring artists – Grammy winners and recognized cultural ambassadors – who share their knowledge, passion and commitment. Schools, neighborhood spaces and community centers come alive in these free programs for youth and families.